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Limited resources should never limit your potential ...

As a small winery owner and/or winemaker, you already have a full-time job. Heck, you probably have three. So, what you do from day-to-day comes down to priority and whether or not you have a fire to put out. Are your marketing efforts threatening to become a series of fire-drills?

Grow your market share and profitability

Historically, the small winery grows and prospers because of its winemaker; their ability to make great wine and sell it. Unfortunately, it is difficult to leverage – there is only so much time and so many places a winemaker can visit when not actively seeing to the business of making wine. While distribution contracts cost you margin and still require the winemaker to go on the road in order to drive sell-through at retail.

With the deliberate application of creative marketing programs and technology your winery can target and grow direct-to-consumer (DTC) market share. Symantry Marketing will design, execute and measure a custom set of DTC marketing programs to meet your winery's DTC sales goals.

Email communications
Public relations
Online services
- Web design and delivery
- Content creation and management
- Interactive/Social media
Loyalty programs

Don't just take our word for it

"Small wineries have had to become more web savvy as they can't depend on high volumes of tasting room traffic to drive DTC sales."

Wine Business Monthly

2008 Consumer Direct Sales Survey Report, 08/15/2008

Wine industry experts are all pointing to DTC sales for your largest and fastest growth potential. However, it is also the one area that most wineries fail to exploit fully due to a lack of resources. Full-time employees are expensive and you already have three jobs. Symantry Marketing can deliver the marketing and technology expertise to cost-effectively drive your DTC marketing programs; increasing sales and keeping you focused on making great wine.